PPC Management

Expert PPC Management with proven results

ExtraDigital have been providing PPC Management services for over 12 years - consistently generating high ROI for clients. 

Our PPC Management is more than just managing AdWords. It includes:

  • Landing page optimisation
  • Shopping campaigns with feed optimisation
  • Remarketing campaigns
  • Social media campaigns
  • Advertising on YouTube

We continuously work to improve the ROI (return on investment)  - generating more sales or reducing the cost of sales. 

Our results speak for themselves; we expect and achieve quick improvements of over 40% when we start working on an account. And then we carry on with further optimisation to increase sales further,  And we advise of new opportunities as they arise. 

Successful PPC Management

successful PPC management

Successful PPC management takes experience and attention to detail.

All too often PPC campaigns have been set-up, optimised and then left to run with little regular attention. This leads to poor performance and increased cost.

Too often companies rely on management tools to help with bid management  - but bid price is only one parameter within PPC management, and arguably not the most important. The most effective PPC management will be reviewing ad copies, landing pages and user journeys as well. 

PPC providers like Google make much of their money from paid services like PPC and it's in their interest to keep offering new and improved options and features. If you're not keeping a close eye on your PPC then these benefits can easily be missed.

ExtraDigital PPC Management Services

Whether you have existing Paid Search campaigns or would like to start new ones Extra Digital’s fully qualified managers can help you get the very best results from your budgets.

We can set-up or review your campaigns including all the initial analysis and research as well as Ad creations and bid organisation.

Ongoing each month we undertake:

  • Keyword selection and optimisation
    We will regularly check and update the keywords used in the campaigns.

  • Ad generation (ad copy, landing page) and ongoing ad copy testing
    We will continuously try new variations of ad copy and test these to see which perform better. We will also try out different landing pages, and offer advice on improvements.

  • Bid price management
    We will continuously monitor and adjust the bid prices to obtain the best return on investment for optimal lead and revenue generation.

  • Campaign distribution specification and optimisation 
    We periodically review to make sure your campaigns are using the best-paid search networks and options for your business and budget.

In addition, we also offer a separate shopping feed optimisation service. Rather than simply generating a shopping feed, we can regularly optimise your shopping feeds so that they perform better online. This, in turn, increases sales and reduces your costs.

We can even combine information from different feeds and build in profit margin data that allows us to tailor higher bids to select products.

We can also audit existing feeds to show how these can be greatly improved.

PPC Management Prices

As a rough guide for large PPC campaigns our PPC management prices are about 10% of the advertising spend - but for smaller advertising spends the percentage is higher or there is a minimum monthly management charge.

The exact price quoted depends on factors such as inclusion of shopping campaigns, other PPC providers, remarketing and landing page optimisation.

ExtraDigital Expertise

We have specific PPC expertise with:

  • B2B business and lead generation
  • B2B eCommerce
  • B2C shops  - especially Magento shops
  • International and Multilingual PPC - including working with other PPC providers.

Request a Quote

For prices or more details call 01227 68 68 98 or complete the form below.


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