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Research on the Cultural Impact of CMP

11th April 2024

Data on the impact of implementing the required CMP banners is still being acquired. However ExtraDigital has noticed an impact.…

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Google Update March 2024

28th March 2024

Google March 2024 Update – What you need to know Google has announced new measures to combat spam and other low-quality content in…

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Should You Invest In Marketing During Recession

27th October 2022

What does a recession mean? A recession is defined as “a period of temporary economic decline during which trade and industrial…

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The Helpful Content Update

13th September 2022

Google has recently announced a significant algorithm update named the “Helpful Content Update”, - and it does just that. For…

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New Google Ads Destination Requirements 2022

1st September 2022

The mission to improve user experience and weed out spammers, bots, and hard-to-use websites continue with the Google Ads' latest…

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Google Analytics 4: How can we benefit from the change?

12th May 2022

Google will be transitioning from the Universal Analytics platform to the upgraded Google Analytics 4 from the 1st of July 2023. Even…

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How is IOS Impacting Facebook Ads?

11th March 2022

In 2021, Apple released significant changes to IOS 14, limiting the flow of data exchange and prohibiting specific data collection and…

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Google to Sunset Expanded Text Ads

20th February 2022

Google has announced that Expanded Text Ads (ETAs) will be sunset on the 30th of June 2022, and Responsive Search Ads (RSA) will fully take…

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The 5 Things To Do Before Google’s Algorithm Update in May

15th March 2021

Google’s algorithm is set to update in May to include ‘Page Experience’, ultimately disrupting how pages rank. However,…

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How to benefit from Google’s FREE shopping feed

14th October 2020

With COVID-19 resulting in millions of people worldwide in a form of lockdown, Google has reported that average internet usage has…

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The Impact of AI on Digital Marketing

3rd April 2018

Many industries have been revolutionised due to the rise of AI and the field of digital marketing is already in a rapidly evolving stage.…

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The Impact of GDPR

2nd January 2018

New Year, New priorities. One priority must be ensuring your business complies with the GDPR by May 2018. Why is it important? Because…

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SMX London is Fast Approaching

28th April 2014

It’s really not long to one of the most exciting internet marketing events of the UK marketing calendar SMX London. Search Marketing…

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Danny Sullivan set to Headline at SMX London

27th February 2014

Its great news that Danny Sullivan will be headlining at Search Marketing Expo – SMX London. Widely viewed as one of the global…

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Saudi Arabia changes it’s working week: Benefits for the U.K.

26th June 2013

The BBC has recently published a news story stating that the Kingdom of Saudi Arabia is to change the start of its two day weekend from…

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