Marketing & Web Development for 20+ years
Articles
How to Generate Leads from Google’s AI Overview and ChatGPT Search
1 July 2025
AI is changing how people search for services and suppliers. Traditional search listings are no longer the only path to visibility. Platforms such as Google’s …
How to Track Results from ChatGPT and AI Overview SEO Work
21 June 2025
Businesses investing in SEO for ChatGPT and Google AI Overview want to see results, but AI-generated traffic does not follow the usual patterns. Traditional ranking …
Why ChatGPT and Google AI Overview Are Changing Buyer Behaviour
10 June 2025
Search behaviour is changing rapidly. Where users once scanned a list of links, they now receive direct answers from tools like ChatGPT and Google’s AI …
What Type of Content Works Best for Google AI Overview and ChatGPT Search?
20 May 2025
The rise of AI-driven search tools such as Google’s AI Overview and ChatGPT means content is being filtered differently. These tools do not simply look …
How to Optimise Your Website for ChatGPT and Google AI Overview
3 May 2025
Search behaviour has shifted. Tools such as ChatGPT and Google’s AI Overview now shape how users discover content. These platforms provide answers, shortlists and explanations …
The Importance of PPC Keyword Research in 2025
24 April 2025
PPC Keyword Research isn’t just important; it’s the backbone of any successful campaign. Without it, you’re throwing darts in the dark, hoping to hit the …
TikTok Advertising in 2025
16 April 2025
Key Trends, Challenges and Opportunities TikTok dominated the social media industry in 2024, with its engaged user base and innovative ad formats. It has become …
The Ultimate Guide to Selling Your Products on Meta Commerce platforms
9 April 2025
How businesses use Meta commerce platforms to sell products effectively In today’s digital age, Meta’s platforms, especially Facebook and Instagram, are crucial tools for businesses …
LinkedIn B2B Marketing
3 April 2025
LinkedIn is a powerful platform for B2B marketing. It is the world’s largest professional social network, with over 1 billion members from 200 countries and …
Master TikTok Marketing
15 March 2025
Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …
Influencer Marketing in eCommerce
1 March 2025
ExtraDigital is proud to announce that we are now BigCommerce Partners. Find out how this benefits us and our clients in our latest article.
Key SEO Differences Between German and English Markets
17 February 2025
When it comes to SEO, a one-size-fits-all approach doesn’t work, especially when dealing with different languages and markets. SEO strategies for German and English markets …