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Everything we have published on industry news.
Industry News
How AI Is Changing Google Ads and Meta Ads: Why Strategy Still Matters
Stay up to date with the latest updates and features across Meta and Google Ads to optimise your paid campaigns for success!
Abbie Hopper
Industry News
Google Algorithm Updates in 2026 and What it Means for Businesses Competing Online
Google algorithm updates in 2026 are reshaping rankings and visibility. Learn what the latest updates mean for SEO, AI content, and website authority.
Rosie Sibley
Industry News
Shopify Agentic Commerce: AI-Driven Shopping Redefined
Learn how Shopify Agentic commerce uses AI agents, AI chat channels, and real-time checkout to transform product discovery and buying journeys for merchants.
Gabija Pesinaite
Industry News
Digital Content Creation for Brand Engagement
What does the future of digital content creation look like? Follow these tips to redefine and elevate your brand engagement.
Gabija Pesinaite
Industry News
Hyper-Personalisation with First & Zero-Party Data: Building Trust While Driving Growth
Discover how first and zero-party data power hyper-personalisation. Build trust, improve customer loyalty, and future-proof your marketing with ExtraDigital.
Essa Siris
Industry News
TikTok Updates and How the Platform is Changing
Discover the most recent TikTok updates and how these are changing the platform for marketers and content creators.
Abbie Hopper
Industry News
YouTube Updates
Explore how the world of video streaming is changing and how you can benefit from these YouTube updates!
Abbie Hopper
Industry News
LinkedIn Marketing Updates
Explore the marketing updates that have been made throughout LinkedIn and how these can help you as a marketer!
Abbie Hopper
Industry News
Instagram Updates & What They Mean for Marketers
Find out what is changing in the world of social media and how Instagram marketing updates can help you and your business!
Abbie Hopper
Industry News
Facebook Marketing Updates
Curious to find out what updates Facebook has created and how this can benefit your Facebook marketing strategy? Find out here!
Abbie Hopper
Industry News
MarTech Trends and Strategies 2024
Our team attended the Global Virtual MarTech Summit for 2024 in May. This blog summarises the current and predicted future MarTech trends and strategies.
ExtraDigital
Industry News
Google Search Updates from SMX Advanced
During the SMX Advanced event we learnt the latest Google Search Updates from Google’s Director of Product Management.
ExtraDigital
Industry News
Research on the Cultural Impact of CMP
ExtraDigital has already noticed the impact of implementing the newly-required CMP banners, as well as noting how the impact varies across the globe.
ExtraDigital
Industry News
Google Update March 2024
What are the Google updates for March 2024, and how will this affect you? Find out in our latest article.
ExtraDigital
Industry News
How the DMA has Affected Small Web Browsers
Discover why are users choosing Independent Browsers due to the recent activities of the DMA and how this is affecting the marketing industry.
ExtraDigital
Industry News
The Impact of GDPR
The impact of GDPR for organisations with a website.. Read more to find out about the upcoming changes.
ExtraDigital
Industry News
Should You Invest In Marketing During Recession
Cutting a marketing budget during an economic recession is common but is it right for your business? Learn three reasons why you should continue to invest.
ExtraDigital
Industry News
New Google Ads Destination Requirements 2022
What do Google Ads new destination requirements mean? What are the key takeaways for Marketers? Find out what you need to know in this article.
ExtraDigital
Industry News
Google Analytics 4: How can we benefit from the change?
Google will be transitioning from the UA platform to the upgraded GA4 from the 1st of July 2023 and will allow access to old data for another six months.
ExtraDigital
Industry News
Google to Sunset Expanded Text Ads
With Google phasing our Expanded Text Ads and Responsive Search Ads taking over, now is the time to test and get more familiar with RSAs.
ExtraDigital
Industry News
The 5 Things To Do Before Google’s Algorithm Update in May
Google’s algorithm is changing in May, with page experience a key factor. Use our top 5 tips to get ahead and continue ranking high in 2021.
ExtraDigital
Industry News
How to benefit from Google’s FREE shopping feed
Google announced it's making the Shopping Feed free in the UK and Europe! Find out what this means and how to optimise your product feed for the launch.
ExtraDigital
Industry News
The Impact of AI on Digital Marketing
AI has caused much controversy with some viewing it as a further invasion to privacy whilst others think its simply the key for an easier life. AI software is on the rise making it harder for people and marketers to ignore. In this article we take an educated guess at ways it may affect Digital Marketing.
ExtraDigital
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