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Everything we have published on seo.

SEO
How to Manage Negative Reddit Posts About Your Brand Without Making Things Worse
Negative Reddit posts can rank in Google and shape AI answers. Learn when to respond, ignore or report, what Reddit allows, and how to protect your brand.
Emma Frewin

SEO
SEO in the Age of AI Search: The Complete Guide to Creating Content That Gets Found
Learn how AI search is transforming SEO and how to optimise your content for AI platforms, search engines, and zero-click results.
Chloe Leagas

SEO
What Is Search Intent and Why Is It Important?
Discover what search intent means, the four main intent types, and how matching content to user intent improves SEO and conversions.
Chloe Leagas

SEO
What Schema Markup Helps in 2026 (And What’s a Waste of Time)
Schema markup has changed. This guide explains what still works in 2026, what doesn’t, and how to structure data for AI-first search.
Essa Siris

SEO
SEO Trends to Look Out For in 2026
Search engines are evolving rapidly. Discover the key SEO trends for 2026, including AI Overviews, zero-click searches, video SEO, and how to optimise your website for the future of search.
ExtraDigital

SEO
SEO: The Return of Technical SEO
As AI Search and LLM citations reshape search, technical SEO is resurging. Discover how off‑site citations build AI credibility and visibility.
Jonny Coupland

SEO
Building Content That Earns Authority Without Chasing Keywords
Discover an authority-first SEO approach using entities, expert content, and unlinked mentions to build lasting SEO authority.
Abbie Hopper

SEO
Zero-click content & SERP capture in 2025/2026
Explore how zero-click content and AI-powered SERPs are changing SEO. Learn strategies to optimise content to boost visibility even without clicks.
Abbie Hopper

SEO
BrightonSEO 2025: AI SEO, Conversations Over Keywords and the Future of Search
Discover key AI SEO insights from BrightonSEO 2025. Learn how brands can stay visible in AI-driven search with expert guidance from ExtraDigital.
Essa Siris

SEO
The Rise of Zero-Click & Voice/Visual Search: How to Stay Visible When Clicks Disappear
Zero-click search, voice, and visual search are redefining SEO. Learn how to optimise content for AI answers, voice assistants, and image search to keep your brand visible, even when clicks disappear.
Essa Siris

SEO
Is SEO Just Content Marketing in Disguise?
SEO vs. content marketing - are they the same strategy in disguise? Learn the truth and how to unify both for better rankings and results.
ExtraDigital

SEO
AEO (Answer Engine Optimisation): Why It’s Replacing Traditional SEO
AEO is built for AI-driven search. Why is AEO (Answer Engine Optimisation) becoming the new standard, overtaking traditional SEO strategies.
Rachel Cornish

SEO
Answer Engine Optimisation: Shift from Keywords to Questions
Answer Engine Optimisation shifts your content strategy from keyword targeting to answering real questions for AI models like Google SGE and ChatGPT.
Rachel Cornish

SEO
How to Optimise for Google’s SGE and AI Answer Boxes
Answer Engine Optimisation is reshaping search. ExtraDigital show how to structure your content for Google’s SGE and other AI-generated results.
Rachel Cornish

SEO
How to Generate Leads from Google’s AI Overview and ChatGPT Search
Learn how businesses are generating qualified leads from Google’s AI Overview and ChatGPT search. Real strategies and proven results from AI SEO.
Rachel Cornish

SEO
How to Track Results from ChatGPT and AI Overview SEO Work
Learn how to measure the impact of SEO work for ChatGPT and Google’s AI Overview. Discover key metrics and a real client example showing strong ROI from AI Overview SEO
Rachel Cornish

SEO
Why ChatGPT and Google AI Overview Are Changing Buyer Behaviour
AI tools like ChatGPT and Google’s AI Overview are reshaping how buyers search and decide. Learn how this affects your marketing strategy and lead generation.
Rachel Cornish

SEO
What Type of Content Works Best for Google AI Overview and ChatGPT Search?
Find out what type of content is most likely to appear in Google’s AI Overview and ChatGPT search results. Learn how to optimise your site for AI visibility.
Rachel Cornish

SEO
Optimise Your Website for ChatGPT
Optimise your website so it appears in ChatGPT search and Google’s AI Overview. Improve AI visibility and generate more qualified leads.
Rachel Cornish

SEO
Why SEO is more important than ever
Focusing on SEO gives your business a major advantage. Learn why optimising your website for Google is essential in today’s digital landscape.
ExtraDigital

SEO
Key SEO Differences Between German and English Markets
Explore the key SEO differences between German and English markets and learn how a multilingual agency can help optimise your strategy for success in both regions.
ExtraDigital

SEO
Summer Inspired Content Marketing
Content Marketing is great at reaching your customers, but can become a little bland. Find out how to bring a Summer Sizzle to your content.
ExtraDigital

SEO
SEO for Shopify Stores
SEO on Shopify stores should always form part of your medium-term plans to lower the cost of sales.Find out what is important for Shopify SEO in this article.
ExtraDigital

SEO
Featured Snippets and SEO
Optimizing your website for featured snippets is a valuable SEO strategy to increase organic visibility and drive more traffic to your site. How to do this
ExtraDigital
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