Blog
News and insights from ExtraDigital, a marketing agency based in Kent.
Marketing & Web Development for 20+ years
Building Global Trust in Your Website
22 April 2024
If you’re a multilingual business, read up on how to use security and trust seals to build trust in your brand’s website on a global …
Research on the Cultural Impact of CMP
11 April 2024
ExtraDigital has already noticed the impact of implementing the newly-required CMP banners, as well as noting how the impact varies across the globe.
The Effect of Google Quality Score on Paid Search
3 April 2024
Read more to understand the effect Keyword Quality has on Paid Search and how to improve the effectiveness of your ads and reduce costs.
Cross-Channel Integration with Paid Search
3 April 2024
Understand the importance of integrating paid search campaigns with your other marketing channels. Top strategies for cohesive cross-channel marketing.
Important news from Google Shopping team
29 March 2024
Google Shopping team have just made an important announcement that will have a major impact on online shops. Google is changing the specification of the …
Google Update March 2024
28 March 2024
What are the Google updates for March 2024, and how will this affect you? Find out in our latest article.
Implementing Chatbots and AI in eCommerce
27 March 2024
Read our guide on implementing Chatbots and other forms of AI in eCommerce to enhance your customer support capabilities and the overall user experience.
Adapting to Algorithm Changes in Paid Search
26 March 2024
ExtraDigital stay ahead in Paid Search by adapting to the frequent changes in search engine algorithms to ensure our strategies remain effective.
U.S. TikTok Ban and your Marketing Strategy
22 March 2024
Contact our team of experts who can diversify your marketing strategy, ensuring you won’t be at risk of losing your community if TikTok were to …
The Power of Video Marketing in eCommerce
20 March 2024
Harness the power of Video Marketing! Creative and analytical strategies for your eCommerce brand to engage and convert customers.
Evaluating Paid Search Metrics
18 March 2024
Learn to interpret essential Key Performance Indicators (KPIs) like Click-Through Rate (CTR), Conversion Rate, and Quality Score from Paid Search experts.
Create the Perfect TikTok Marketing Strategy
15 March 2024
Create the perfect marketing strategy to excel on TikTok in 2024 with a go-to guide filled with tips and tricks from a social media marketing …