Blog

News and insights from ExtraDigital, a marketing agency based in Kent.

Marketing & Web Development for 20+ years

What to Expect from TikTok Advertising in 2026

What to Expect from TikTok Advertising in 2026

11 February 2026

Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …

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The Future of WordPress

The Future of WordPress

2 February 2026

Understand the use and importance of file types in design with our ultimate guide. From JPEG to PSD, discover the perfect format for every project.

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Nurturing PPC Leads: 3 Things to Consider

Nurturing PPC Leads: 3 Things to Consider

1 February 2026

Generating leads is an essential part of every marketing strategy, but it’s only half the job. What really makes the difference is how well you’re …

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Outsourcing Marketing in 2026: A Good Move Amid Rising Employment Costs

Outsourcing Marketing in 2026: A Good Move Amid Rising Employment Costs

28 January 2026

Benefits of Outsourcing Marketing Outsourcing marketing services can be a strategic decision for you if you are looking to enhance business operations and marketing efforts …

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The 2026 North American Marketing Playbook: What Actually Drives Sustainable Growth

The 2026 North American Marketing Playbook: What Actually Drives Sustainable Growth

27 January 2026

North America remains one of the most advanced and unforgiving marketing environments globally. The combination of high competition, rising acquisition costs, and increasingly informed buyers …

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Shopify Agentic Commerce: AI-Driven Shopping Redefined

Shopify Agentic Commerce: AI-Driven Shopping Redefined

24 January 2026

What does the future of digital content creation look like? Follow these tips to redefine and elevate your brand engagement.

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PPC Consultancy

PPC Consultancy

20 January 2026

Several of the staff at ExtraDigital have been managing paid search campaigns for over 20 years, from the very start of paid search, and they …

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Why Experienced Businesses Continue to Work With Agencies

Why Experienced Businesses Continue to Work With Agencies

14 January 2026

As organisations grow, marketing becomes more commercially critical. Decisions carry more weight, competition increases, and performance expectations rise. At this stage, marketing is judged less …

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The Shift from Channels to Customer Journeys

The Shift from Channels to Customer Journeys

14 January 2026

Why the Traditional Channel-Based Model Is Losing Relevance Many brands have traditionally structured their marketing around individual channels with separate teams for social media, email, …

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Why Your Paid Advertising in North America isn’t Working… and What Does!

Why Your Paid Advertising in North America isn’t Working… and What Does!

12 January 2026

Paid advertising is often the first lever companies pull when entering or scaling into the North American market. The assumption is simple: increase budget, increase …

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The Importance of Corporate Social Responsibility in eCommerce

The Importance of Corporate Social Responsibility in eCommerce

9 January 2026

ExtraDigital is proud to announce that we are now BigCommerce Partners. Find out how this benefits us and our clients in our latest article.

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Building Content That Earns Authority Without Chasing Keywords

Building Content That Earns Authority Without Chasing Keywords

5 January 2026

Keyword-focused SEO is losing power. Google no longer rewards pages that simply match phrases, it rewards brands and experts that demonstrate real SEO authority. Today, …

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