Retail & ecommerce marketing

Retail marketing measured in revenue and ROAS

We help online and multichannel retailers, from fashion stores to specialist suppliers, grow revenue with Shopping campaigns, SEO, paid social, conversion work and ecommerce websites built by our own developers.

Discuss your growth plans Ecommerce services

157%increase in monthly organic revenue for UFC Collectibles

Some of the brands we've worked with

Proof

Retail results

increase in monthly organic revenue for UFC Collectibles: 157%increase in monthly organic revenue for UFC Collectibles
average monthly revenue increase after an ecommerce redesign: 35%average monthly revenue increase after an ecommerce redesign
more conversions for a local furniture retailer's PPC: 84%more conversions for a local furniture retailer's PPC

From published ExtraDigital ecommerce case studies.

The challenge

What online retailers need to get right

To succeed online, a store needs a user-friendly design, an excellent customer experience, a secure and trustworthy checkout, and a site that fully supports its marketing.

Talk to a sector specialist

01
Profitable ad spend
Shopping and Performance Max campaigns need clean feeds and bidding to margin, not just revenue.
02
Conversion rate
Small checkout and product page improvements often beat buying more traffic.
03
Organic growth
Category and product SEO reduces reliance on paid media over time.
04
Retention
Repeat customers are the most profitable. Email and remarketing keep them coming back.

Online fashion seller surrounded by stock and packaging

Our experience

Ecommerce built and marketed by one team

We designed and built our first Magento website many years ago and now work across Magento, Shopify, CS-Cart and WooCommerce. For each store we consider the customer's route to sale and look for extra revenue opportunities such as linked products.

Our results include a 35% average monthly revenue increase after a redesign, and a 42% drop in cost per conversion for a local furniture retailer's PPC.

Shopping campaigns and feeds
Paid social and catalogues
CRO and UX
Magento, Shopify and CS-Cart

Conversion rate optimisation

Services

Retail marketing services

Joined up around revenue, margin and customer value.

Case studies

Retail and ecommerce case studies

SEO, PPC and website results for online retailers.

See all our work

UFC Collectibles

Organic revenue from a standing start

SEO quick wins that made the official UFC memorabilia store visible to fans after launch.

increase in monthly organic revenue over the first six months: +157%increase in monthly organic revenue over the first six months
increase in monthly organic sessions over the first six months: +246%increase in monthly organic sessions over the first six months

View case study

Be Safe Direct

A redesign that sold more

eCommerce redesign fixing a cluttered journey, a broken checkout and a site that wasn't mobile friendly.

increase in total transactions compared with the previous year: +42%increase in total transactions compared with the previous year
average monthly increase in total revenue compared with the previous year: ~35%average monthly increase in total revenue compared with the previous year

Design

View case study

PPC

eCommerce PPC for local Furniture Retailer

Search and Performance Max campaigns have enabled ExtraDigital to drive results for this local furniture retailer. Check out the results and learn how Google Ads management can help your eCommerce business.

52% more website users: 52%52% more website users
A 102% increase in clicks: 102%A 102% increase in clicks

View case study