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Google Tag Manager is a tool that allows you to add and edit tracking tags on your website or mobile app from a user interface. …

One of the biggest things to remember with any marketing style is that people like to feel they’re buying from a person, not a brand. …

Looking to expand your business in 2017? Germany has a large and growing eCommerce market which your company can take advantage of with assistance from …

You may be wondering, what is website accessibility? In simple words, when we say “accessibility of a website”, we are talking about a measure of …

Google will be transitioning from the Universal Analytics platform to the upgraded Google Analytics 4 from the 1st of July 2023. Even though Universal Analytics …

The popularity of video has increased rapidly in recent years, along with the effectiveness of video marketing across all digital platforms, including Facebook, YouTube, Instagram, …

Google has announced that Expanded Text Ads (ETAs) will be sunset on the 30th of June 2022, and Responsive Search Ads (RSA) will fully take …

There is a wide variety of Social Media platforms out there, and we hear all the time about the benefits of Social Media Marketing. 54% …

Also known as an inbound link, a backlink is a link that comes from another website to yours. These links play an essential part in …

Back in September 2018, Magento eCommerce announced that after June 2020, they would no longer be providing updates and patches for both Magento 1 and …

Looking to build a website without coding? Yes, you can. Here we review some of the no-code website builders that let you create a site …

With each marketing strategy needing to be tailored to both the campaign and organisation, the inbound methodology is the perfect plan which allows for the …