Shopify – a Great eCommerce Platform

Making your online shop a success comes down to the tools you have for the job and not just your ongoing marketing strategy.

Ensuring your eCommerce store is built well and functional for your needs is very important. ExtraDigital has built a large number of eCommerce stores on a variety of different eCommerce platforms, including Magento, WooCommerce, and of course, Shopify.

Since 2022, Shopify has been gaining market share very rapidly – it is the fastest-growing eCommerce platform, for good reason. Multilingual is one of them. It is also easy to expand and integrates well with many 3rd party systems for payment, delivery or invoicing.

 We’ve been designing, building and marketing Shopify Stores for many years – and the number of requests continues to grow as the platform has become more established. 

Shopify eCommerce platfirm

Shopify

Shopify as an eCommerce PlatformShopify is a leading eCommerce platform or SaaS provider. There are currently over 5.6 million online Shopify stores which take in around $200 billion worth of sales. It has over 2 million active daily users. 

Standard tools include…

  • Over 100 paid and free themes that can be customised
  • Multichannel selling and drop shipping
  • Ability to insert product images and product descriptions easily
  • Manage your inventory online
  • Organise products into categories for ease of use
  • Offer discounts on products easily
  • Create landing pages and blogs for marketing purposes
  • Accept payments from over 70 different countries
  • Allow customers to have their own login areas
  • Reporting structure allows you to filter your sales data by various factors to help you better understand your customer’s behaviour
  • Can create multiple logins for various members of staff with various permission levels for security

Is Shopify for Me?

If you are looking for a robust and flexible online eCommerce store that not just helps you manage your sales but also helps you manage your business then Shopify is for you.

It is SaaS – so you pay more as you use more – but is quick to get started. An experienced Shopify agency can help you customise templates and add in extra features – and do this in a way that helps with ongoing marketing.

A pretty-looking store is one thing – but this does not always make money. An effective sales channel is another thing – a source of sales revenue and profit. Setting up your Shopify store for effective marketing is arguably more important than agonising over the design specifics. Ensuring your Shopify partner agency has marketing experience is important.

At ExtraDigital, we have helped Shopify owners grow their business through effective paid search advertising and ensure products are visible under Google Shopping or Products. More detail on this is on our Shopify PPC page.

Shopify with ExtraDigital

If you are looking for assistance in setting up your Shopify store the team here at ExtraDigital can help. We have the knowledge and experience of Shopify to get your custom eCommerce store set up without any fuss.

We also have lots of experience in marketing Shopify stores and lots of other eCommerce stores via the use of SEO, PPC, and Social Media.

Contact us today on 01227 68 68 98 to learn more or tell us about your project below.

Frequently Asked Questions About Shopify

Why is Shopify considered a great eCommerce platform?

Shopify is considered a great eCommerce platform because it is robust, flexible, and easy to use. With over 5.6 million stores worldwide and around $200 billion in sales, Shopify provides powerful built-in tools for managing products, payments, inventory, and marketing. ExtraDigital helps businesses maximise Shopify’s capabilities by building stores that are not only attractive but also structured to generate sales and long-term growth.

What features does Shopify include as standard?

Shopify includes over 100 paid and free customisable themes, multichannel selling, dropshipping capabilities, easy product and inventory management, category organisation, discount creation, blogging and landing pages, customer login areas, detailed sales reporting, and multi-user access with permission levels. ExtraDigital uses these features to create tailored Shopify stores that support both operational efficiency and marketing performance.

Is Shopify suitable for international eCommerce businesses?

Yes, Shopify is well suited for international eCommerce businesses. It supports multilingual stores and accepts payments from over 70 countries. Shopify also integrates easily with third-party systems for payment, delivery, and invoicing. ExtraDigital ensures that Shopify stores are configured correctly to support international growth and cross-border selling.

Do I need a Shopify agency to set up my store?

While Shopify is quick to get started as a SaaS platform, working with an experienced Shopify agency like ExtraDigital ensures your store is properly customised and optimised for marketing from the outset. A well-designed store is important, but an effective sales channel that generates revenue is even more critical. ExtraDigital combines Shopify development with marketing expertise to help businesses achieve measurable growth.

How can ExtraDigital help grow my Shopify store?

ExtraDigital supports Shopify store owners through expert setup, custom development, SEO, PPC, and Social Media marketing. The team has extensive experience running paid search advertising and optimising Shopify stores for visibility in Google Shopping and product listings. By combining technical Shopify knowledge with marketing strategy, ExtraDigital helps businesses turn their Shopify store into a profitable sales channel.

Multilingual Marketing

15 languages

To date, ExtraDigital have developed digital experiences in over 15 languages, from Arabic to Chinese, German to Japanese. We also boast, native in-house speakers for key languages.

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