Case study · CS-Cart eCommerce
F1 Authentics, official F1 memorabilia online
For The Memento Group we made the F1 Authentics auction site PCI compliant, then designed and built the memorabilia shop on CS-Cart within Formula One's strict brand guidelines.
- Client
- The Memento Group
- Sector
- F1 memorabilia
- Platform
- CS-Cart
- Services
- Design, development, SEO, PPC, paid social
The brief
Auctions and a shop on one platform
The Memento Group works with rights owners, teams, players and artists who want deeper relationships with their fans.
We were first brought in to make their F1 Authentics auction site PCI compliant, then to develop f1authentics.com, a shop selling memorabilia from Formula One drivers, teams and official photographers.
How we did it
Compliant, consistent and on brand
01
PCI compliance
The auction site ran on CS-Cart; we updated its theme to be PCI compliant.
02
One platform
The shop was built on CS-Cart too, so all eCommerce management sits on a single platform.
03
Formula One branding
The design follows Formula One's very strict branding guidelines.
The result
A successful launch
After the launch, the client asked us to start SEO, PPC and paid social for the new site.
What came next
Marketing that grows the shop
Follow-on project
The Memento Group
After F1 Authentics launched, Memento asked us to rebuild their own brochure site on WordPress.
View the projectSEO, PPC and paid social
Ongoing marketing for the new shop, started straight after launch.
Your project
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