French SEO
Since 2002
300+ clients
Ethical, experienced French SEO that makes your business more visible to French-speaking customers and focuses on leads and revenue, not just visitor numbers.
Search behaviour
French users search with different phrasing, and the direct translation of your UK keywords is frequently not the term with the demand. Regional differences between France, Belgium, Switzerland and Canada add further variation.
We have done SEO in French for healthcare, tourism, eCommerce, logistics and B2B businesses, and research the French market natively before recommending any changes.
Services
French search terms by intent and region, including the vocabulary buyers actually use.
Who ranks in France for your terms, and why.
Crawlability, hreflang, site speed and mobile performance for your French pages.
Titles, headings, internal links and content aligned to French search intent.
Native French pages and articles planned around demand, not translated one-for-one.
Clear reports on visibility, traffic, conversions and revenue.
Want reliable, ethical French SEO?
Tell us about your French site and target market.
Results
Results published on our French SEO page from recent SEO work. Outcomes depend on market and starting point.
Choosing an agency
Look for an agency with a real understanding of French language, culture and search behaviour, evidence of previous work in the French market, a full range of SEO services and clear reporting. Our white-hat approach follows search engine guidelines, so algorithm updates are not a threat to your rankings.
Our work with RealD in French-speaking markets is documented in the case studies below.
Case studies
RealD 3D
French and Spanish · France and Spain
53,071
Unique link clicks on French ads
French and Spanish social media management for the world's largest 3D cinema platform. From September 2018 to June 2019, French ads averaged a 2.33% unique click-through rate at $0.22 per unique click, against a $6.00 benchmark.
RealD 3D
French and Spanish · France and Spain
432%
More French page likes in the first 28 days
A social media plan for each market, built on audience, competitor and industry research. Posts, ads and video subtitles are written in French and Spanish, and every piece of content is cleared with the film studios first.
Supreme Pet Foods
French · France
60%
Increase in Facebook page likes
We created the page, researched French personas and kept product posts to a low ratio, so the more sociable posts built likes, comments and shares.
Userful
Four languages · Europe and Middle East
64%
More leads, August 2019 to January 2020
Ads, emails and landing pages localised into four languages for Europe and the Middle East. Cost per conversion fell by 81% over the same period.
Protolabs
French · France
80%
More conversions on the French site in 3 months
New Google Ads campaigns in four languages, plus content suggestions to improve the conversion potential of the landing pages. On the French site, cost per conversion fell by 47%.
RealD 3D
German, French and English · Europe
18%
Above the impressions benchmark
A TikTok influencer campaign for a major film release, raising awareness of 3D screenings in Germany, France and the UK across three defined audience personas.
Selected clients
Good to know
Yes. Google dominates French search, so we optimise for Google.fr results and French-language signals, with regional versions where needed.
Not always. A subfolder with correct hreflang often works well. We recommend a structure based on your markets and resources.
Technical fixes can help within weeks; content and authority typically build over several months. We report progress monthly.
Still have a question?
Part of French marketing & websites
French Google Ads managed by a Google Premier Partner with fluent French speakers: localised keywords, native ad copy and geo-targeting across French markets.
Help AI assistants understand your business in French: consistent entity signals, structured French content and technical work that complements French SEO.
French social media management and paid social from a multilingual UK agency: native French content, platform strategy and advertising for French audiences.
French website design, development and eCommerce: native French content, localisation, UX and technical SEO on Shopify, WooCommerce and CS-Cart.
Next step
