Case study · Homepage refresh
The FDS Group, refreshed on a limited budget
We built Fire Design Solutions and FDS Consult around six years earlier. When a new brochure made them feel dated, we refreshed both home pages and the global header and footer, leaving every other page as it was.
- Client
- The FDS Group
- Sector
- Fire engineering
- Sites
- Fire Design Solutions, FDS Consult
- Services
- Design and implementation
The brief
Two sites feeling their age
The FDS Group had invested heavily in a new brochure, and realised that the websites for Fire Design Solutions and FDS Consult were beginning to feel their age.
With their updated branding and a decision to cater more to their ideal users, they asked for a home page refresh that updated the header and footer globally, while all other pages and content stayed as they were.
How we did it
New front doors, same houses
01
Global header and footer
Updated across both sites, bringing every page in line with the new look.
02
Fire Design Solutions
A home page stripped back to the core services, with quick navigation for architects, engineers and building control officers.
03
FDS Consult
The more dated of the two, with key traffic and conversion areas identified and simpler ways to navigate.
The result
Matching the 2019 brochure
Both sites now have the contemporary look of the new brochure, and a modern platform for reaching architects and engineers.
Outcome
FDS Consult, drastically improved
A clean layout and good use of new imagery make FDS Consult much more appropriate for the high-level fire consultancy services it offers.
Your project
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