B2B Marketing That Builds Pipeline and Converts Demand into Revenue
We assess your current marketing performance, identify missed pipeline opportunities, and prioritise the channels and actions that will deliver measurable revenue growth.
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Our Customers Say
You can read below what our clients have to say
Where B2B Marketing Becomes More Efficient, Measurable, and Aligned
Many B2B marketing strategies generate activity, but not enough measurable return. Channels are managed in isolation, budget is spread too widely, and performance is difficult to attribute to revenue.
As a result, marketing struggles to consistently deliver high-quality leads, efficient conversion, and clear commercial impact.
B2B Search Engine Optimisation (SEO) and AI Search Visibility
Increase your visibility across search engines and AI-driven search. We align your SEO with how B2B buyers research, ensuring you appear in high-intent searches, AI-generated answers, and content that influences decisions.
B2B Content Marketing
Create content that answers real buyer questions, builds trust with stakeholders, and supports complex decision-making. This helps turn interest into qualified opportunities and improves conversion across the buying journey.
B2B Paid Search Advertising (PPC)
Generate high-quality leads through targeted PPC campaigns designed around your audience, market, and commercial goals. We focus on lead quality, cost control, and continuous optimisation to maximise return on investment and reduce wasted spend.
Email Marketing and Automation for B2B
Nurture prospects with targeted email and automation aligned to your sales process and buyer journey. We use data-driven segmentation and messaging to maintain engagement, shorten sales cycles, and improve conversion from lead to opportunity.
B2B Social Media Marketing
Strengthen your visibility with decision-makers through targeted campaigns and consistent brand positioning across relevant platforms. We focus on supporting demand generation, building credibility, and keeping your business front of mind during key decision stages.
B2B Website Design and Development
Turn more visitors into leads with websites designed around user behaviour, messaging clarity, and conversion performance. We ensure your site supports your marketing strategy, improves user experience, and drives measurable business outcomes.
Ready to Improve Your B2B Marketing Performance?
With over 20 years of B2B experience, we help organisations identify where their marketing is underperforming and where the greatest opportunities for growth exist.
Proven B2B Marketing Expertise Across Complex Industries
We help organisations in complex, high-value sectors generate qualified leads, improve conversion, and drive measurable growth through strategies aligned with how their buyers research and make decisions.

B2B Engineering and Manufacturing
We understand the long sales cycles, technical detail, and multiple stakeholders involved in engineering and manufacturing. Our approach focuses on increasing visibility among decision-makers, improving lead quality, and supporting commercial teams with more qualified opportunities.

B2B Healthcare and MedTech
We work with healthcare and MedTech organisations to navigate regulatory requirements while improving visibility, engagement, and trust with key stakeholders. Our strategies are designed to generate high-quality leads and support meaningful, compliant growth.

B2B Logistics
We help logistics and supply chain organisations increase visibility, generate qualified leads, and win more contracts in a competitive market. Our strategies focus on improving lead quality, supporting commercial teams, and delivering measurable growth.

Enterprise B2B Marketing
We support enterprise organisations with complex structures, long sales cycles, and multiple stakeholders. Our approach focuses on aligning marketing with commercial objectives, improving lead quality, and delivering measurable performance across regions and teams.
Case Study
Global Leader in Testing, Inspection and Certification (TIC) Services
ExtraDigital successfully manages the German marketing for a global Testing, Inspection, and Certification provider, focusing on lead generation through Paid Search and SEO. Within months, our optimised campaigns delivered high-quality leads at a low cost.

Lead Generation & Nurturing for B2B Companies
In complex B2B sales, interest does not become opportunity by itself. Prospects need the right information, timing, and follow-up before they are ready to speak to sales.
We create lead generation and nurturing strategies that keep momentum high from first contact onwards. By improving how prospects are engaged before handover, we help your team spend less time chasing poor-fit leads and more time converting genuine opportunities.
Clients
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