PPC

As summer temperatures soar and many people head towards beaches and holiday destinations, some businesses close up shops as a result of the large decline …

Google are making changes to the specification of the Google Product Feed.  This will have a major impact on eCommerce stores starting to use these …

We were really pleased to see published research on the web that has checked advertising results with Google advice. The weight of evidence now suggests …

The Importance of a Consent Management Platform (CMP). Google will start enforcing this on Google Ads in January and February 2024 for large accounts, aiming …

Recently Google AdWords has introduced enhanced campaigns which make it easier to vary the bidding between different devices. This works best with responsive designs (when …

Discuss. By Rachel Cornish The great thing about being part of a digital marketing team is you can argue and discuss really important concepts such …

Why Google’s Adwords Advice Isn’t The Best For Your Business An increasing number of businesses across the UK (and worldwide) are taking their PPC management …

There is a surprising amount in common between PPC management and electricity scheduling, and techniques used in the power industry can be applied to the …

Every month there are over one million searches on Google relating to Easter Eggs. Sounds good news for Easter Egg retailers – or does it?  …

What do you think about The London Congestion Charge?  Are you annoyed by having to pay to drive through London or do you enjoy the …

As highly successful PPC experts, one key service we provide is PPC account optimisation, we analyse and manage a PPC account for one month and …

The number of video advertisements being watched by internet users is rapidly increasing. In fact video ad views now account for over 20% of the …