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WordPress

WordPress sites your marketing team can actually run

WordPress works well when it is built around how a business publishes, sells and measures. We design, develop and manage WordPress websites and multisite estates for organisations that want a flexible platform, straightforward content management and a site that supports SEO, paid campaigns and conversion rather than getting in their way.

  • Custom WordPress builds and multisite estates
  • Editable page structures your team can use
  • Speed, security and maintainability prioritised
  • SEO, tracking and conversion built into the build

What we provide

WordPress design and development, migrations and replatforming, multisite setups, performance and security work, integrations with CRM and marketing platforms, and ongoing management.

We build editable templates rather than pages only a developer can change, so your team can publish campaign and content pages without raising a ticket every time.

Where WooCommerce is part of the plan, the same team handles the store build.

Why choose ExtraDigital for WordPress

A marketing-led build

Site structure, templates and content types are planned with our SEO and paid media specialists, so the site supports campaigns from day one.

Lean, maintainable code

We keep plugin dependencies down. Fewer moving parts means better speed, fewer conflicts and lower maintenance risk.

Multisite experience

Estates covering multiple brands, regions or languages managed from one platform with consistent standards.

Editor-friendly

Templates and components designed for the people who update the site, with training included.

Search foundations

URL structure, internal linking, structured data and Core Web Vitals treated as part of development.

UK support

Maintenance plans and ad-hoc support from the in-house team that built the site.

Our WordPress process

  1. 1

    Discovery

    Objectives, content requirements, integrations and who will manage the site.

  2. 2

    Structure

    Sitemap, content types and template planning mapped to search intent.

  3. 3

    Design

    Mobile-first template design covering the pages that drive enquiries.

  4. 4

    Development

    Theme and component build, integrations, and editor experience.

  5. 5

    SEO, migration and tracking

    Redirect mapping where replacing a site, plus GA4 and GTM configuration.

  6. 6

    Testing and launch

    Cross-device, performance and content QA, then go-live.

  7. 7

    Management

    Updates, security, backups and continued improvement.

Commercial outcomes

  • Content and campaign pages published without developer time
  • Faster pages and stronger Core Web Vitals
  • Organic visibility protected through migration
  • Fewer plugin conflicts and security incidents
  • Reliable measurement of enquiries and revenue
  • A platform that scales to more brands, markets or languages

WordPress evidence

We report on client performance using agreed commercial metrics, and we are happy to talk through relevant examples from your sector on a call. Verified case studies and client results will be published in this section.

Ask us for examples from your sector

Frequently asked questions

Will our team be able to update the site ourselves?

Yes. We build editable page structures and train your team, so routine content changes do not need a developer.

Do you build with page builders or custom themes?

Whichever suits the project. Where long-term performance and maintainability matter, a lean custom theme usually beats a heavy page builder.

Can you manage a WordPress multisite estate?

Yes. We work with multisite setups where several brands, regions or departments share one platform but need their own content.

Can you improve an existing WordPress site instead of rebuilding?

Often. We audit speed, plugins, structure, security and search performance first, then recommend the smallest set of changes that will move the numbers.

Do you keep WordPress sites updated after launch?

Yes, through our UK support and maintenance plans covering core and plugin updates, backups, security and fixes.

Next step

Planning a WordPress build, migration or rescue job?

  • Google Premier Partner
  • Microsoft Advertising Partner
  • Since 2002 · 300+ clients