Banking marketing agency
Banking customers research online, compare carefully and expect a secure, straightforward journey. We plan and run compliance-aware campaigns and digital journeys that acquire valuable customers and report clearly on return.
Some of the brands we've worked with
The challenge
Acquisition costs are high, regulation shapes every message and customers switch rarely. Each of those needs planning in.
Talk to a sector specialistTone, accuracy and security signals across the site and every ad influence whether people apply.
Copy and creative go through approval. Campaigns need to be planned so review does not stall them.
Account, mortgage and savings keywords are costly, so bidding and landing pages have to be efficient.
Many prospects start a journey and abandon it. Small UX fixes can have a large effect on acquisition cost.
Our experience
We help banks reach the right audience in the right market at the right time. We identify your most valuable customer segments across local and international markets, build a PPC strategy around them and manage spend across Google Ads, Microsoft Ads and social platforms.
Our team holds Cyber Essentials and ISO 9001 and has delivered secure web work for UK government, which matters when campaigns lead into regulated digital journeys.
Services
Retained from our existing banking offer and focused on acquisition efficiency.
Google and Microsoft Ads with tight audience and budget control.
Helpful, accurate content that ranks for product and comparison searches.
Awareness and nurture campaigns on Meta and LinkedIn.
Journey and form improvements that reduce application drop-off.
Lifecycle emails that keep existing customers engaged.
Reach customers in their own language, in the UK and abroad.
Case studies
We have not published a banking case study. These examples from financial services and compliance work show how we operate in regulated environments.
Surety Bonds and Guarantees
Google and Microsoft Ads launched for a specialist UK surety provider.
SEO
In this SEO Case Study we see how ExtraDigital increase visitors by 375% in 3 months with SEO for this leading insurance website.
Development
See how ExtraDigital used CookieYes, GA4 and Consent Mode v2 to improve GDPR Cookie Compliance and data accuracy for clients.
We plan campaigns with compliance review built in and work from your approved messaging. Final sign-off stays with your compliance team.
Yes. We often run a specific channel, such as paid search or SEO, alongside in-house teams and other agencies.
Banking Marketing Agency
