Crowded search results
Freight and warehousing terms are competitive and dominated by large operators. Niche services and locations are where smaller firms win.
B2B logistics marketing
Logistics marketing that wins contract-level enquiries
Freight, warehousing and supply chain buyers compare suppliers carefully before they make contact. We make sure you are found, understood and shortlisted, in the UK and in the markets you serve.
257%increase in organic leads for SCCG
Some of the brands we've worked with
Proof
Logistics results
- increase in organic leads for SCCG
- 257%increase in organic leads for SCCG
- increase in total traffic year on year for a logistics consultant
- 83%increase in total traffic year on year for a logistics consultant
- increase in organic traffic for SCCG
- 17%increase in organic traffic for SCCG
From published case studies for SCCG and a logistics consultant.
The challenge
What logistics buyers expect
A buyer committing to a long-term logistics contract is typically two-thirds of the way through their decision before they reach out. The cold call has largely been replaced by research.
Supply chain decision makers
Operations directors and procurement want capability, coverage and proof, not slogans.
International reach
Many logistics firms sell across borders and need search and content in more than one language.
Long contracts
Each new contract is worth years of revenue, so lead quality matters far more than volume.
Our experience
Eight years growing a supply chain consultancy
We have worked with The Supply Chain Consulting Group since 2017 on SEO, PPC and website maintenance. SCCG operates across the UK, EU, Asia, Africa and the USA, and organic search has become one of its most dependable sources of leads.
We have also run multilingual PPC and built the website for Total Logistics, and consolidated two SCALA websites into a single, search-optimised platform.
- Inbound content that answers buyer questions
- Location and service SEO
- Multilingual PPC
- Website migrations without losing rankings
Services
Services we recommend for logistics
Built around long-term contracts and specialist services.
SEO
Service, sector and location pages that rank for high-value logistics searches.
PPC
Paid search focused on contract enquiries, including multilingual campaigns.
Websites & migrations
Clear websites and careful migrations that protect existing rankings.
Multilingual
Localised search and content for the countries you operate in.
Case studies
Logistics case studies
SEO, websites and multilingual PPC for logistics and supply chain clients.
The Supply Chain Consulting Group
Organic leads more than tripled
Long-running SEO for an international logistics and supply chain consultancy.
- increase in organic leads over three months
- +257%increase in organic leads over three months
- increase in organic traffic over the same period
- +17%increase in organic traffic over the same period
- SEO
SCALA
SCALA: Consolidating Two Websites Into a Single, Search-Optimised Platform
ExtraDigital migrated and unified SCALA’s websites into one platform, improving SEO, clarity, and supporting growth post-merger.
- Development
Total Logistics
Multilingual PPC for Total Logistics
PPC has played a key role in Total Logistics' B2B marketing keeping them highly visible for popular competitive terms in English, and Dutch.
- PPC
Website & technology
The Supply Chain Consulting Group website
Website design and ongoing maintenance for an international supply chain consultancy, with a Dutch language version.
International
Selling logistics across borders
Our native-speaking team runs search, paid media and content in the languages your customers use, so international prospects find a supplier who speaks their language.
Our multilingual team- English
- Dutch
- German
- French
- Spanish
- Arabic
B2B Logistics Marketing
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- Since 2002 · 300+ clients