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Case study · Shopify store

Holemaker Technology, cutting tools sold on Shopify

HMT manufacture and distribute cutting tools for faster metal working. We redesigned their Shopify store to showcase an innovative range, then took on their marketing.

Holemaker Technology website on desktop
Client
HoleMaker Technology (HMT)
Sector
Cutting tools for metal working
Platform
Shopify
Services
Design, development, SEO, PPC, email, social

The brief

A store as innovative as the products

HoleMaker Technology manufacture and distribute cutting tools for improved metal working and fabrication, with a range that stands out for its design, endurance and speed.

They wanted a Shopify redesign that reflected their position in the market and would promote and sell their products to consumers and industry dealers.

How we did it

Designed to showcase the range

  1. 01

    Shopify design

    A design with a strong focus on innovation and cutting-edge style.

  2. 02

    Product showcase

    Pages built to show off the products to both consumers and industry dealers.

  3. 03

    Room to grow

    Built to expand as new products and ranges come on board.

The result

Engaging the right audience

Over the six months after launch, the site saw a large improvement compared with the previous year.

Holemaker Technology home page

Outcome

In the client's words

“The Marketing & SEO work undertaken by ExtraDigital has been of superb quality. We have conclusive results that show how the work has improved our revenue and furthered our brand.”
Piers Crane, General Manager, HoleMaker Technology
HoleMaker Technology Shopify store, full length
The HMT Shopify store

What came next

Marketing after launch

  • SEO, PPC, email and social

    HMT commissioned us for consultancy marketing support, plus ongoing SEO, PPC, email and social media.

Your project

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