Marketing & Web Development for 20+ years

Articles

LinkedIn B2B Marketing

LinkedIn B2B Marketing

3 April 2025

LinkedIn is a powerful platform for B2B marketing. It is the world’s largest professional social network, with over 1 billion members from 200 countries and …

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Master TikTok Marketing

Master TikTok Marketing

15 March 2025

Read our latest recommendations on how to beat the TikTok algorithm and go viral in 2024. Boost your reach and engage your brand’s audience with …

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Smarter Targeting in PPC: What AI Has Changed

Smarter Targeting in PPC: What AI Has Changed

10 March 2025

Audience targeting used to be manual. Advertisers defined personas, picked interest categories, and layered in behaviours. Now, platforms like Google Ads and Microsoft Advertising increasingly …

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Inbound vs Outbound Marketing

Inbound vs Outbound Marketing

2 March 2025

You might be thinking, ”Oh no, not more buzz words” but wait! Inbound and Outbound marketing are the terms to describe to very different forms …

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Influencer Marketing in eCommerce

Influencer Marketing in eCommerce

1 March 2025

ExtraDigital is proud to announce that we are now BigCommerce Partners. Find out how this benefits us and our clients in our latest article.

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Key SEO Differences Between German and English Markets

Key SEO Differences Between German and English Markets

17 February 2025

When it comes to SEO, a one-size-fits-all approach doesn’t work, especially when dealing with different languages and markets. SEO strategies for German and English markets …

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What eCommerce Store Features do Customers want?

What eCommerce Store Features do Customers want?

16 February 2025

Discover the essential eCommerce Store features your customers expect in today’s fast-paced online shopping environment.

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Social Media Advertising vs. Paid Search for Business Success

Social Media Advertising vs. Paid Search for Business Success

11 February 2025

In our current era of digitalisation, businesses have many marketing options, including social media advertising and paid search. Both avenues provide unique benefits and require …

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The Role of Ad Rank in Paid Search

The Role of Ad Rank in Paid Search

6 February 2025

Throwing money at Paid Search and bidding the highest doesn’t automatically guarantee you that coveted top spot. This is where Ad Rank swoops in to …

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Multilingual Marketing in a Globalised World

Multilingual Marketing in a Globalised World

30 January 2025

When considering multilingual marketing, you must understand your audience – Cultural nuances, Localised platforms, Keyword Research & Good quality localisation.

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Using Video in Your Marketing Strategy

Using Video in Your Marketing Strategy

28 January 2025

In this blog, we will discuss the important relationship between inbound marketing and social media, from brand awareness to lead generation.

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The Benefits of Networking Events for B2B Companies

The Benefits of Networking Events for B2B Companies

25 January 2025

In this blog, we will discuss the important relationship between inbound marketing and social media, from brand awareness to lead generation.

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