Marketing & Web Development for 20+ years
Articles

The Impact of AI on Digital Marketing
2 January 2018
AI or Artificial Intelligence is a generic term encompassing a variety of technologies and machines which ultimately mimic some of the ‘cognitive’ functions humans associate …

Social Media – Connecting with your Audience
19 December 2017
Social media is one of the most influential tools to maximise and increase revenue and website traffic. Although creating a social media account is easy, …

SEM vs. SEO: A new focus for 2018?
8 December 2017
Search Engine Marketing and Search Engine Optimisation go hand in hand when trying to grow your business.

Email marketing during the Festive Season
7 December 2017
Christmas is almost here and as the festive season draws closer many businesses are focusing on marketing campaigns and strategies to optimise revenue.

Time to Invest in Online Marketing
23 November 2017
With many marketing budgets frozen or slashed it may seem increasingly hard to sell investing in marketing to your boss. However, now is one of …

Top Magento Tips to succeed on Cyber Monday
20 November 2017
Cyber Monday is one of the biggest opportunities to bring in traffic and sales for Magento stores. Consumer interest is at its peak and many …

Getting the Most from your Website
17 November 2017
Is your website working for you? Does it generate enough leads and sales? Is it easy to use for both you and your customers?

How to prepare your eCommerce store for Black Friday
17 November 2017
Black Friday is upon us, with most online stores faced with an increase in customer demand. Last year, the estimated spend on Black Friday was …

Identity fraud using email accounts
5 September 2017
Use only domain name emails and not generic emails

Advertising and EU General Data Protection Regulation – 28th May 2018
4 September 2017
The EU General Data Protection Regulation (EU GDPR) is set to take effect on 25th May 2018. Is your business ready for this?

Outreach Marketing
4 August 2017
Outreach marketing is the best way to reach out to your target audience. It may sound easy to do but there are some key principles …

Why you should prioritise SEO
2 August 2017
Many marketers focus on finishing big projects or marketing campaigns before considering the importance of SEO. It is important to prioritise SEO- find out why!











