Marketing & Web Development for 20+ years
Articles

The Benefits of Shopify
14 March 2023
Creating an eCommerce store as a viable business opportunity has become very popular in recent time. To help, there are many great platforms for people …

How to Supercharge your Marketing Messaging
6 March 2023
I hate to break it to you,but no one cares about your product. FACT! They care about what problem it will solveand how it affects …

LiveCanvas for fast websites
3 March 2023
LiveCanvas for fast websites Since 2023 ExtraDigital has been recommending using LiveCanvas to build websites where the primary requirement is on the speed of the …

The Rise of Machines: Should you use AI to write content?
20 February 2023
Recently the whole world has been talking about ChatGPT, but does anyone know what it really is? Here’s what we know, ChatGPT is a conversational …

Paid Search vs Paid Social: Which is better?
3 February 2023
Paid search and paid social are two very popular forms of digital advertising that many businesses use to reach customers online. Choosing between the two …

Why Social Media Matters in B2B PPC Marketing
24 January 2023
“B2B (business-to-business) marketing refers to any marketing strategy of content that is geared towards a business or organisation” – HubSpot. Social media marketing is a …

Shopify Markets – Sell Internationally
10 January 2023
If you sell internationally, pay attention! Shopify has improved its ability for global ecommerce with Shopify markets. This management tool allows you to set up, …

Is SEO still relevant in 2023?
23 November 2022
Optimising your website for featured snippets is a valuable SEO strategy to increase organic visibility and drive more traffic to your site.

Should You Invest In Marketing During Recession
27 October 2022
What does a recession mean? A recession is defined as “a period of temporary economic decline during which trade and industrial activity are reduced, generally …

Does social media fit into your marketing strategy?
21 September 2022
Gone are the days when marketers think of the buyer’s journey as linear: Stranger sees an ad for your business for the first time -> …

Paid Social Media Retargeting
18 September 2022
Firstly, let’s begin by understanding what paid social media is and why different businesses invest in it. Paid social media is a method of displaying …

How HubSpot can Grow your Business
15 September 2022
What is HubSpot, and what can it do? HubSpot is a marketing, sales, and service platform that aids businesses in attracting clients, turning leads into …











