Arabic marketing & websites
Since 2002
300+ clients
ExtraDigital has designed, built and marketed in Arabic for many years, with native Arabic speakers in-house. It is one of the most technically demanding languages to get right, and one of the easiest to get visibly wrong.
Language and layout
Arabic exposes every shortcut. The layout reverses, mixed Arabic and Latin content behaves awkwardly, numerals and dates need decisions, and typography that looks fine in English becomes hard to read at the same sizes. A translated template usually announces itself within seconds.
The marketing side has its own traps. Search behaviour varies between Gulf markets, English terms are often used alongside Arabic in the same query, and dialect and transliteration mean one product can be searched for several ways.
Marketing and websites in Arabic
Arabic SEO by native speakers: Arabic keyword research, technical RTL SEO, content and link building for Gulf and MENA searches, reported on leads and revenue.
Arabic Google Ads managed by a Google Premier Partner with native Arabic speakers: localised keywords, ad copy and targeting for the Gulf and MENA markets.
Help AI assistants understand your business in Arabic: clear entity signals, structured Arabic content and technical foundations that complement Arabic SEO.
Arabic social media management and paid social from native speakers: content, community and advertising on the platforms Gulf and MENA audiences use most.
Arabic and bilingual RTL websites designed and built in the UK: right-to-left UX, native Arabic content, ecommerce and technical SEO for Arabic markets.
Search and ads
Our in-house Arabic team researches keywords natively, including dialect, formal Arabic and English variants, rather than translating a UK keyword list. That research drives both organic content and Google Ads campaigns, so the two channels support each other.
As a Google Premier Partner we manage Arabic paid search to lead quality and cost per acquisition. Alongside SEO and PPC, we help brands prepare for AI-led discovery in Arabic, where entity clarity and well-structured Arabic content matter.
Al Khaleejion Kitchens
Arabic · Saudi Arabia
Client results
Al Khaleejion, the leading kitchen supplier in Saudi Arabia, asked us to take over and improve its paid search. Our in-house PPC team ran the account in Arabic with native speakers, from research to ongoing optimisation. In the first month, over a quarter of a million users reached the website through paid advertising alone.
What we did
Client words
The Extra Digital team are a pleasure to work with. They have created social media channels which reflect and enhance our brand in the Middle Eastern market and are focused on helping us achieve our goals.
Websites
We have designed and developed Arabic websites since 2002, including an Arabic website for The British Museum and the launch of Doctoori, an Arabic healthcare provider. Mobile-first builds matter here: smartphone use is heavy across the region.
Font choice, iconography, imagery and calls to action are all reviewed for an Arab audience, and platforms are chosen for how well they handle Arabic, not simply because the English site uses them. Arabic eCommerce, booking systems and payment integrations are built by the same team.
Planning Arabic campaigns or an Arabic website?
Tell us which countries you are targeting and we will tell you honestly where to start.
01
Demand, competitors and terminology for each target country, not the region as one audience.
02
Landing pages, site structure and paid activity scoped as one piece of work.
03
Copy, ads and content written or reviewed by native Arabic speakers.
04
Separate cost per lead, conversion and revenue so the market stands on its own numbers.
Case studies
Aviation company
Arabic · UAE
165%
More qualified leads, year on year
Arabic and English keyword targeting, including transliteration variations, ad copy adapted for native Arabic and international audiences, and landing pages matched to high-intent searches.
The British Museum
Arabic · website
100+
Pages built in Arabic
The museum's CMS did not handle Arabic well, so we produced the Arabic site on a range of page templates, with the layout reversed for right-to-left reading and styling adapted for Arabic lettering.
The Royal Marsden
Arabic · Middle East
923%
Increase in Facebook page likes
Audiences built around the countries most likely to convert, with posts, ads, articles and video subtitles written in Arabic. An Arabic contact form became the most visited page from social traffic.
Doctoori
Arabic · global audience
45,000+
Natural visitors a month within two months
On-page and off-page SEO in Arabic, prioritised by impact, with no paid advertising. At launch the site only ranked for its own name; after further SEO work it passed one million visitors a month.
Private Jet Charter
Arabic · Middle East
16%
Click-through rate, up from 7%
An untidy Google Ads account restructured, with ads written in the right tone of voice and Arabic dialect for the Middle East. Cost per click and cost per conversion fell, and conversion rates rose across all campaigns.
Doctoori
Arabic · healthcare
40,000+
Page visitors a day from the marketing work
Design, build and e-marketing for Doctoori, including a social media strategy before launch and ongoing SEO. Traffic passed one million users a month, and Facebook campaigns generated over 2,000 engagements a week.
Doctoori
Arabic · website
30+
Page layouts designed for the Arabic portal
The Arabic version of patient.co.uk: the website, five health tools and a find-a-clinic system with its own admin, taken live in January 2014.
Bambini Fashion
Arabic · Middle East
34
Average positions gained by 10 target keywords
Arabic SEO and translation to introduce the new Arabic website of one of Europe's largest luxury children's fashion retailers to the Middle East. After two months, half of the target keywords had reached page one.
Selected clients
Good to know
No. The layout mirrors: navigation, forms, tables, icons and imagery all move, and anything numeric or mixed-script has to be handled deliberately. We design for that from the start rather than flipping a finished template.
Modern Standard Arabic for most commercial content, with dialect considered where a campaign targets a specific country. Copy is written or reviewed by native speakers.
Gulf markets are the most common request from UK businesses. We research demand per country rather than treating the region as one audience.
Yes. Campaigns, keyword sets and negatives are built in Arabic, and landing pages are produced by the same team.
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