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Case Study: 54% increase in revenue for online shop

SEO Case Study for an online retailer. ExtraDigital drove traffic that resulted in 54% more revenue year on year via SEO management for online shop.

Key results

54% more revenue from the site compared to the previous year
54%54% more revenue from the site compared to the previous year
256% more visitors to the site over previous year
256%256% more visitors to the site over previous year
Case Study: 54% increase in revenue for online shop

Project

Social marketing and search engine optimisation for Occasion Photo Frames, an online gift retailer. This project saw 54% more website revenue created year on year, leaving our clients happy and pleased with our work.

SEO management for online shop

Client Quote

“The website is doing very well under your leadership and you are always on the phone when I need you, very helpful.”

Peter Grove, Occasion Photo Frames

SEO Target

To increase the revenue from the website by bringing in more “ready to buy” visitors from natural search

SEO Summary

Relevant site visitors increased and significant rise in online revenue was generated.

SEO Approach

  • Optimisation of valuable product keywords to increase their search engine ranking
  • Offsite article and copy generation to improve SEO
  • Onsite content enhancement and optimisation to boost onsite SEO
  • Extensive social media campaigns on Facebook, Twitter, Pinterest, Squidoo and Yahoo Answers

SEO Results

  • 54% more revenue from the site compared to the previous year
  • 256% more visitors to the site over previous year

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